diff --git a/docs/README.md b/docs/README.md
index f5c88060..4008cc88 100644
--- a/docs/README.md
+++ b/docs/README.md
@@ -12,6 +12,7 @@ Documentation for specific topics can be found in the following files:
 * [Testing](testing.md)
 * [Error logging with Sentry](sentry.md)
 * [CI](ci.md)
+* [Customization checklist](customization-checklist.md)
 * [Static pages](static-pages.md)
 * [Analytics](analytics.md)
 * [Terms of Service and Privacy Policy](terms-of-service-and-privacy-policy.md)
diff --git a/docs/customization-checklist.md b/docs/customization-checklist.md
new file mode 100644
index 00000000..32f6fcbc
--- /dev/null
+++ b/docs/customization-checklist.md
@@ -0,0 +1,35 @@
+
+# Customization checklist
+
+Some generic things to update and check when starting to customize Starter app.
+
+- [Marketplace colors](colors-and-icons.md#colors)
+- [Generate app icons](colors-and-icons.md#icons)
+- [Update translations](../src/translations/en.json) or [change the language](i18n.md)
+- [LandingPage](../src/containers/LandingPage/LandingPage.js): update and create branded sections
+- [Footer](../src/components/Footer/Footer.js)
+- [AboutPage](../src/containers/AboutPage/AboutPage.js)
+- [TermsOfServicePage](../src/components/TermsOfService/TermsOfService.js)
+- [PrivacyPolicy](../src/components/PrivacyPolicy/PrivacyPolicy.js)
+- [Social media sharing graphics](../src/components/Page/Page.js);
+- [Logo](../src/components/Logo/Logo.js) Change and check that it works on Topbar and Footer
+- [Logo in CheckoutPage](../src/containers/CheckoutPage/LogoIcon.js)
+- [Default background image](../src/assets/background-1440.jpg)
+- [Maps Marker icon](../src/components/Map/Map/images/marker-32x32.png)
+- [Config: update environment variables](../src/config.js)
+- [Config: siteTitle](../src/config.js) for page schema (SEO)
+- [Config: marketplace address](../src/config.js): contact details also improve SEO
+- [Config: social media integration](../src/config.js)
+- [Marketplace custom config](../src/marketplace-custom-config.js)
+- Update [ListingPage](../src/containers/ListingPage/ListingPage.js) to show public data
+- Update [EditListingWizard](../src/components/EditListingWizard/EditListingWizard.js) and panels to add public data
+- Update [SearchPage](../src/containers/SearchPage/SearchPage.js) to filter with public data
+- Update [routeConfiguration](../src/routeConfiguration) if needed
+- Update [config: bookingUnitType](../src/config.js) if needed
+- If `line-item/units` is used, add quantity handling
+to [BookingDatesForm](../src/containers/BookingDatesForm/BookingDatesForm.js), [ListingPage](../src/containers/ListingPage/ListingPage.js), [CheckoutPage](../src/containers/CheckoutPage/CheckoutPage.js)
+
+## What else
+- Do you need more [static pages](static-pages.md)?
+- Changes to existing pages
+- Changes to transaction process (API + Web app)