diff --git a/app/services/broadcasts/welcome_notification/generator.rb b/app/services/broadcasts/welcome_notification/generator.rb
index 4c1d4756e..4223b182e 100644
--- a/app/services/broadcasts/welcome_notification/generator.rb
+++ b/app/services/broadcasts/welcome_notification/generator.rb
@@ -17,6 +17,7 @@ module Broadcasts
         send_welcome_notification unless notification_enqueued
         send_authentication_notification unless notification_enqueued
         send_ux_customization_notification unless notification_enqueued
+        send_feed_customization_notification unless notification_enqueued
       end
 
       private
@@ -38,12 +39,18 @@ module Broadcasts
       end
 
       def send_ux_customization_notification
-        return if received_notification?(customize_broadcast) || user.created_at > 5.days.ago
+        return if received_notification?(customize_ux_broadcast) || user.created_at > 5.days.ago
 
-        Notification.send_welcome_notification(user.id, customize_broadcast.id)
+        Notification.send_welcome_notification(user.id, customize_ux_broadcast.id)
         @notification_enqueued = true
       end
 
+      def send_feed_customization_notification
+        return if user_is_following_tags? || received_notification?(customize_feed_broadcast) || user.created_at > 3.days.ago
+
+        Notification.send_welcome_notification(user.id, customize_feed_broadcast.id)
+      end
+
       def received_notification?(broadcast)
         Notification.exists?(notifiable: broadcast, user: user)
       end
@@ -57,12 +64,20 @@ module Broadcasts
         identities.count == SiteConfig.authentication_providers.count
       end
 
+      def user_is_following_tags?
+        user.cached_followed_tag_names.count > 1
+      end
+
       def welcome_broadcast
         @welcome_broadcast ||= Broadcast.find_by(title: "Welcome Notification: welcome_thread")
       end
 
-      def customize_broadcast
-        @customize_broadcast ||= Broadcast.find_by(title: "Welcome Notification: customize_experience")
+      def customize_ux_broadcast
+        @customize_ux_broadcast ||= Broadcast.find_by(title: "Welcome Notification: customize_experience")
+      end
+
+      def customize_feed_broadcast
+        @customize_feed_broadcast ||= Broadcast.find_by(title: "Welcome Notification: customize_feed")
       end
 
       def identities
diff --git a/db/seeds.rb b/db/seeds.rb
index 06af6c56b..5b87a757c 100644
--- a/db/seeds.rb
+++ b/db/seeds.rb
@@ -250,6 +250,7 @@ broadcast_messages = {
   welcome_thread: "Sloan here again! 👋 DEV is a friendly community. Why not introduce yourself by leaving a comment in <a href='/welcome'>the welcome thread</a>!",
   twitter_connect: "You're on a roll! 🎉 Let's connect your <a href='/settings'> Twitter account</a> to complete your identity so that we don't think you're a robot. 🤖",
   github_connect: "You're on a roll! 🎉 Let's connect your <a href='/settings'> GitHub account</a> to complete your identity so that we don't think you're a robot. 🤖",
+  customize_feed: "Hi, it's me again! 👋 Now that you're a part of the DEV community, let's focus on personalizing your content. You can start by <a href='/tags'>following some tags</a> to help customize your feed! 🎉",
   customize_experience: "Sloan here! 👋 Did you know that that you can customize your DEV experience? Try changing <a href='settings/ux'>your font and theme</a> and find the best style for you!"
 }
 
diff --git a/spec/factories/broadcasts.rb b/spec/factories/broadcasts.rb
index 7bc8089e8..7bb4557b0 100644
--- a/spec/factories/broadcasts.rb
+++ b/spec/factories/broadcasts.rb
@@ -20,12 +20,18 @@ FactoryBot.define do
       processed_html { "You're on a roll! 🎉 Let's connect your <a href='/settings'> GitHub account</a> to complete your identity so that we don't think you're a robot. 🤖" }
     end
 
-    factory :customize_broadcast do
+    factory :customize_ux_broadcast do
       title          { "Welcome Notification: customize_experience" }
       type_of        { "Welcome" }
       processed_html { "Sloan here! 👋 Did you know that that you can customize your DEV experience? Try changing <a href='settings/ux'>your font and theme</a> and find the best style for you!" }
     end
 
+    factory :customize_feed_broadcast do
+      title          { "Welcome Notification: customize_feed" }
+      type_of        { "Welcome" }
+      processed_html { "Hi, it's me again! 👋 Now that you're a part of the DEV community, let's focus on personalizing your content. You can start by <a href='/tags'>following some tags</a> to help customize your feed! 🎉" }
+    end
+
     # TODO: [@thepracticaldev/delightful] Remove onboarding factory once welcome notifications are live.
     factory :onboarding_broadcast do
       title          { "Welcome Notification" }
diff --git a/spec/services/broadcasts/welcome_notification/generator_spec.rb b/spec/services/broadcasts/welcome_notification/generator_spec.rb
index a427730cc..af8529ab3 100644
--- a/spec/services/broadcasts/welcome_notification/generator_spec.rb
+++ b/spec/services/broadcasts/welcome_notification/generator_spec.rb
@@ -6,7 +6,8 @@ RSpec.describe Broadcasts::WelcomeNotification::Generator, type: :service do
   let!(:welcome_broadcast)         { create(:welcome_broadcast) }
   let!(:twitter_connect_broadcast) { create(:twitter_connect_broadcast) }
   let!(:github_connect_broadcast)  { create(:github_connect_broadcast) }
-  let!(:customize_broadcast)       { create(:customize_broadcast) }
+  let!(:customize_ux_broadcast)    { create(:customize_ux_broadcast) }
+  let!(:customize_feed_broadcast)  { create(:customize_feed_broadcast) }
 
   before do
     allow(Notification).to receive(:send_welcome_notification).and_call_original
@@ -126,7 +127,7 @@ RSpec.describe Broadcasts::WelcomeNotification::Generator, type: :service do
     it "generates the correct broadcast type and sends the notification to the user" do
       sidekiq_perform_enqueued_jobs { described_class.new(user.id).send(:send_ux_customization_notification) }
       expect(user.notifications.count).to eq(1)
-      expect(user.notifications.first.notifiable).to eq(customize_broadcast)
+      expect(user.notifications.first.notifiable).to eq(customize_ux_broadcast)
     end
 
     it "does not send duplicate notifications" do
@@ -136,4 +137,40 @@ RSpec.describe Broadcasts::WelcomeNotification::Generator, type: :service do
       expect(user.notifications.count).to eq(1)
     end
   end
+
+  describe "#send_feed_customization_notification" do
+    let!(:user) { create(:user, :with_identity, identities: %w[twitter github], created_at: 3.days.ago) }
+
+    it "does not send a notification to a newly-created user" do
+      user.update!(created_at: Time.zone.now)
+      sidekiq_perform_enqueued_jobs { described_class.new(user.id).send(:send_feed_customization_notification) }
+      expect(Notification).not_to have_received(:send_welcome_notification)
+    end
+
+    it "does not send a notification to a user that is following 2 tags" do
+      2.times { user.follow(create(:tag)) }
+      sidekiq_perform_enqueued_jobs { described_class.new(user.id).send(:send_feed_customization_notification) }
+      expect(Notification).not_to have_received(:send_welcome_notification)
+    end
+
+    it "sends a notification to a user with 0 tag follows" do
+      sidekiq_perform_enqueued_jobs { described_class.new(user.id).send(:send_feed_customization_notification) }
+      expect(user.notifications.count).to eq(1)
+      expect(user.notifications.first.notifiable).to eq(customize_feed_broadcast)
+    end
+
+    it "does not send duplicate notifications" do
+      2.times do
+        sidekiq_perform_enqueued_jobs { described_class.new(user.id).send(:send_feed_customization_notification) }
+      end
+      expect(user.notifications.count).to eq(1)
+    end
+  end
+
+  context "when sending a set_up_profile notification" do
+    xit "generates the appropriate broadcast to be sent to a user"
+    xit "it sends a welcome notification for that broadcast"
+    xit "it does not send duplicate welcome notification for that broadcast"
+    xit "does not send a notification to a user who has set up their profile"
+  end
 end