diff --git a/app/controllers/html_variant_trials_controller.rb b/app/controllers/html_variant_trials_controller.rb
index 9306a1d53..aeb1a1a4d 100644
--- a/app/controllers/html_variant_trials_controller.rb
+++ b/app/controllers/html_variant_trials_controller.rb
@@ -2,7 +2,7 @@ class HtmlVariantTrialsController < ApplicationMetalController
   include ActionController::Head
 
   def create
-    HtmlVariantTrialCreateJob.perform_later(html_variant_id: params[:html_variant_id], article_id: params[:article_id])
+    HtmlVariantTrial.create!(html_variant_id: params[:html_variant_id], article_id: params[:article_id])
     head :ok
   end
 end