diff --git a/app/black_box/google_analytics.rb b/app/black_box/google_analytics.rb
index d81a9045a..0c602977d 100644
--- a/app/black_box/google_analytics.rb
+++ b/app/black_box/google_analytics.rb
@@ -24,7 +24,7 @@ class GoogleAnalytics
 
   def get_feed_impression_info
     requests = @article_ids.map do |id|
-      make_report_request("ga:eventAction=~^featured-feed-impression,ga:eventLabel=~^articles-#{id}",
+      make_report_request("ga:eventAction=~featured-feed-impression,ga:eventLabel==articles-#{id}",
         "ga:totalEvents")
     end
     results = fetch_all_results(requests)
@@ -33,7 +33,7 @@ class GoogleAnalytics
 
   def get_feed_click_info
     requests = @article_ids.map do |id|
-      make_report_request("ga:eventAction=~^featured-feed-click,ga:eventLabel=~^articles-#{id}",
+      make_report_request("ga:eventAction=~featured-feed-click,ga:eventLabel==articles-#{id}",
         "ga:totalEvents")
     end
     results = fetch_all_results(requests)